you vs. you basketball

About Us

Based in the Waterloo Region where it was founded, You vs You Basketball Training offers an intensive and technical fitness experience to co-ed youth, college and professional players who are dedicated to enhancing their basketball skills. We lead a variety of exercises during our indoor and outdoor training sessions that focus on conditioning, strength training, ball handling, shooting, teamwork and athletic mentality.
transform raw potential into elite performance

Our Mission

At You vs You Basketball Training, our mission is to transform raw potential into elite performance. We empower athletes to master the mental, physical, and strategic aspects of the game by focusing on one core philosophy: the only competition that matters is the one within. Through elite-level coaching, game-intelligent development, and an unwavering commitment to personal excellence, we equip our athletes not just to play — but to dominate.
Our training programs are designed to push the limits of what athletes can achieve, preparing them for every challenge the game throws at them. With a focus on discipline, innovation, and individual development, we are committed to raising the next generation of basketball leaders — on and off the court.

Canada’s Premier Basketball Training Program - Serving Waterloo and the Kitchener Community

Our Core Values

  • Relentless Growth

    We believe greatness is born through discipline, self-awareness, and the pursuit of constant improvement.

  • Elite Standards

    Every drill, every rep, every moment is an opportunity to raise the bar. We train with intention, intensity, and intelligence.

  • Mental Toughness

    Basketball is more than physical — we build sharp minds, resilient spirits, and fearless competitors.

  • Community & Culture

    We foster a brotherhood and sisterhood of hoopers dedicated to each other's growth. Ego stays out. Excellence steps in

  • Player-First Philosophy

    Every athlete is unique. We personalize development to unlock individual greatness.

  • Legacy Driven

    Whether it's making the team, earning a scholarship, or going pro — we train with the endgame in mind.